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"Applying Reinforcement Theory to Implementing a Retargeting Advertising in ..."

Keng-Chieh Yang, Chia-Hui Huang, Chen-Wei Tsai (2015)

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DOI: 10.1145/2781562.2781571

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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  dblp key:
  - conf/ACMicec/YangHT15
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Keng-Chieh Yang, Chia-Hui Huang, Chen-Wei Tsai:
Applying Reinforcement Theory to Implementing a Retargeting Advertising in the Electronic Commerce Website. ICEC 2015: 8:1-8:5

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