[go: up one dir, main page]
More Web Proxy on the site http://driver.im/
An Entity of Type: language, from Named Graph: http://dbpedia.org, within Data Space: dbpedia.org

Corporate pathos is public relations jargon for the employment of emotional engagement techniques to help alter adverse public attitudes to a corporation. In general, pathos refers to the use of an emotional appeal. The term "corporate pathos" describes the use of emotional arguments alongside rational explanations for organizations to convince audiences of their given position. The corporate pathos technique is used by businesses facing a crisis and an angry public.

Property Value
dbo:abstract
  • Corporate pathos is public relations jargon for the employment of emotional engagement techniques to help alter adverse public attitudes to a corporation. In general, pathos refers to the use of an emotional appeal. The term "corporate pathos" describes the use of emotional arguments alongside rational explanations for organizations to convince audiences of their given position. The corporate pathos technique is used by businesses facing a crisis and an angry public. (en)
dbo:wikiPageID
  • 14823415 (xsd:integer)
dbo:wikiPageLength
  • 1445 (xsd:nonNegativeInteger)
dbo:wikiPageRevisionID
  • 795294679 (xsd:integer)
dbo:wikiPageWikiLink
dbp:wikiPageUsesTemplate
dct:subject
gold:hypernym
rdf:type
rdfs:comment
  • Corporate pathos is public relations jargon for the employment of emotional engagement techniques to help alter adverse public attitudes to a corporation. In general, pathos refers to the use of an emotional appeal. The term "corporate pathos" describes the use of emotional arguments alongside rational explanations for organizations to convince audiences of their given position. The corporate pathos technique is used by businesses facing a crisis and an angry public. (en)
rdfs:label
  • Corporate pathos (en)
owl:sameAs
prov:wasDerivedFrom
foaf:isPrimaryTopicOf
is foaf:primaryTopic of
Powered by OpenLink Virtuoso    This material is Open Knowledge     W3C Semantic Web Technology     This material is Open Knowledge    Valid XHTML + RDFa
This content was extracted from Wikipedia and is licensed under the Creative Commons Attribution-ShareAlike 3.0 Unported License