See what's coming to Display & Video 360 over the next few weeks
Set a radius for your proximity targets
Soon you'll select a radius for proximity targets in numerical units. You'll be able to choose a distance in any direction (in miles or kilometers) from your proximity target.
YouTube video discovery ads will have a new name
“Video discovery ads” will be renamed “in-feed video ads.” The ad format will work the same as before the change.
Plan for and reach your 1P and 3P audiences across CTV
Within the audience module, 3rd party audiences will show reach for CTV inventory. There will be two new filters for eligible 3rd party audiences based on “Provider” & “Eligibility” .
Audio LIs will be able to be targeted by content type
"Audio Content Type” will be added to targeting so you can select where to serve. For examples, podcasts, radio, etc.
Outcome based buying click campaigns will support HTML5 creatives
You'll be able to use HTML 5 creatives in campaigns that are paying for clicks with outcome based buying.