A study on the impact of linguistic persuasive styles on the sales volume of live streaming products in social e-commerce environment
H Luo, S Cheng, W Zhou, S Yu, X Lin - Mathematics, 2021 - mdpi.com
Live-stream shopping is developing rapidly, but the sales levels of live streaming products
vary by different hosts. How to increase the sales volume of live streaming products has …
vary by different hosts. How to increase the sales volume of live streaming products has …
Research on the impact of online promotions on consumers' impulsive online shopping intentions
H Luo, S Cheng, W Zhou, W Song, S Yu… - Journal of Theoretical and …, 2021 - mdpi.com
Online shopping has developed rapidly, but recently, the sales of some online stores have
suffered due to the decrease in people’s income caused by the epidemic. How to grasp the …
suffered due to the decrease in people’s income caused by the epidemic. How to grasp the …
An Analysis Framework to Reveal Automobile Users' Preferences from Online User-Generated Content
H Luo, W Song, W Zhou, X Lin, S Yu - Sustainability, 2023 - mdpi.com
This work attempts to develop a novel framework to reveal the preferences of Chinese car
users from online user-generated content (UGC) and guides automotive companies to …
users from online user-generated content (UGC) and guides automotive companies to …
Trust Cop-Kmeans clustering analysis and minimum-cost consensus model considering voluntary trust loss in social network large-scale decision-making
Social network large-scale decision-making (SN-LSDM) has attracted much attention in the
field of decision science. Clustering and consensus building are two important processes for …
field of decision science. Clustering and consensus building are two important processes for …
A trust-similarity analysis-based clustering method for large-scale group decision-making under a social network
Large-scale group decision-making (LSGDM) under a social network context has attracted
much attention in the field of decision science. The clustering of individual opinions and the …
much attention in the field of decision science. The clustering of individual opinions and the …
Consensus convergence in large-group social network environment: Coordination between trust relationship and opinion similarity
Group decision-making (GDM) in large-group social network environment (LGSNE) has
attracted considerable attention in the field of decision science. Social relationships exist among …
attracted considerable attention in the field of decision science. Social relationships exist among …
The factors influencing sales in online celebrities' live streaming
H Luo, S Cheng, W Zhou - 2021 IEEE International Conference …, 2021 - ieeexplore.ieee.org
Development of Internet has given birth to e-commerce live streaming and live streaming
marketing mode. From the perspective of the information source, this paper empirically studies …
marketing mode. From the perspective of the information source, this paper empirically studies …
Novel operations for linguistic neutrosophic sets on the basis of Archimedean copulas and co-copulas and their application in multi-criteria decision-making problems
…, SS He, JQ Wang, L Li, H Luo - Journal of Intelligent & …, 2019 - content.iospress.com
Operations for linguistic neutrosophic numbers (LNNs) have been receiving considerable
attention. Existing LNNs operations are generally based upon Archimedean triangular norm …
attention. Existing LNNs operations are generally based upon Archimedean triangular norm …
Competitive price-quality strategy of platforms under user privacy concerns
X Lin, X Huang, S Liu, Y Li, H Luo, S Yu - Journal of Theoretical and …, 2022 - mdpi.com
The behavior-based discrimination price model (BBPD) needs to collect a large amount of
user information, which would spark user privacy concerns. However, the literature on BBPD …
user information, which would spark user privacy concerns. However, the literature on BBPD …
A comprehensive loss analysis-based decision support method for e-democratic multi-agent cooperative decision-making
E-democracy provides a virtual online platform characterized by information transparency
and equal interaction, which facilitates the participation of multiple agents in government …
and equal interaction, which facilitates the participation of multiple agents in government …