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"Strategic Business Mode Choices for E-Commerce Platforms under Brand ..."
Jing Yu et al. (2022)
- Jing Yu, Jingjing Zhao, Chi Zhou, Yufei Ren:
Strategic Business Mode Choices for E-Commerce Platforms under Brand Competition. J. Theor. Appl. Electron. Commer. Res. 17(4): 1769-1790 (2022)
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