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"Contract design considering data driven marketing: with and without the ..."

Jingxin Zhang, Jianxiong Zhang, Chunqiu Xu (2024)

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DOI: 10.1007/S10479-023-05678-8

access: closed

type: Journal Article

metadata version: 2024-03-15

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Jingxin Zhang, Jianxiong Zhang, Chunqiu Xu:
Contract design considering data driven marketing: with and without the cap and trade regulation. Ann. Oper. Res. 333(1): 157-199 (2024)

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