BETTER TOGETHER

commercetools enhanced by Cloudinary

Cloudinary’s integration for commercetools creates a robust centralized hub for images and videos that extends across the composable commerce tech stack. Brands can deliver immersive visual experiences to every customer touchpoint to convert browsers into buyers, improve total cost of ownership and overall ROI.

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Easy Asset Management
and Use

Centralized visual media hub to store all images and videos
Easy collaboration across ecommerce, merchandising, creative, and marketing teams
Seamless orchestration of hundreds of thousands of images and videos for product and content catalogs

Increase Conversions, Reduce Returns, Improve Core Web Vitals

Out-of-the-box video experiences for storefronts and apps that increase conversions by up to 45%
Faster page performance through AI-powered automation that reduces image and video file sizes by more than 50%
Engaging product galleries with videos, images, 3D, and 360° spinsets to reduce product returns by up to 30%
Standout experiences with shoppable videos, AR, customer testimonials, and unboxing videos using cookbooks and APIs

Prebuilt Components and Headless Capabilities

Prebuilt UI components for optimized, responsive storefront experiences
Integrations with leading CMS solutions for marketing and editorial content
APIs to connect your tech stack and internal tools

How the Cloudinary Integration Works

Add images and video to Cloudinary
Curate and assign assets to products and their variants using Cloudinary’s advanced metadata capabilities
Create a single source of truth by updating the commercetools product catalog with the necessary image and video data through the Cloudinary integration
Use Cloudinary’s frontend components for popular frameworks such as React and Vue.js to compose a high-performance visual storefront experience across multiple channels

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commercetools Brochure

Create, manage and deliver dynamic visual experiences.

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Cloudinary Video API Brochure

Leverage powerful out of the box video capabilities on your commercetools storefront and apps.

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Leveraging Cloudinary’s AI-enabled media management capabilities and automated workflows, our users will be able to quickly deploy the rich media and immersive experiences that appeal to the modern shopper.”

Blaine Trainor

SVP of Global Partnerships

What Experts Say

Watch as experts from Cloudinary, commercetools and Grid Dynamics discuss business-critical topics related to composable commerce and the value of Cloudinary as the image and video platform in the tech stack.

The value of an image and video platform in a composable commerce tech stack

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Visual experiences and the automotive industry

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Using AR, VR and AI in Cloudinary to eliminate high-touch activities using

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Adoption of digital shopping experiences in the grocery industry

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The Future of Interconnectivity Between Tech Stacks

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Organization Considerations While Moving to Composable Commerce

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