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Brief vs. Comprehensive Descriptions in Measuring Intentions to Purchase. (2005). Armstrong, J. ; Overton, Terry.
In: General Economics and Teaching.
RePEc:wpa:wuwpgt:0502032.

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Cited: 1

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Cites: 4

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Cocites: 50

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Authors who have wrote about the same topic

Citations

Citations received by this document

  1. Forecasting for Marketing. (2005). Armstrong, J. ; Brodie, R..
    In: General Economics and Teaching.
    RePEc:wpa:wuwpgt:0502018.

    Full description at Econpapers || Download paper

References

References cited by this document

  1. Juster, Thomas F. Consumer Buying Intentions and Purchase Probability: An Experiment in Survey Design, Journal of the American Statistical Association, 61 (September 1966), 658-96.

  2. Katona, George. The Powerful Consumer. New York: McGraw-Hill, 1960.
    Paper not yet in RePEc: Add citation now
  3. Payne, Donald E. Jet Set, Pseudo-Store and New Product Testing, Journal of Marketing Research, 3 (November 1966), 372-6.
    Paper not yet in RePEc: Add citation now

  4. Tobin, James. On the Predictive Value of Consumer Intentions and Attitudes, Review of Economics and Statistics, 41 (February 1959), 1-11.

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  21. Brief vs. Comprehensive Descriptions in Measuring Intentions to Purchase. (2005). Armstrong, J. ; Overton, Terry.
    In: General Economics and Teaching.
    RePEc:wpa:wuwpgt:0502032.

    Full description at Econpapers || Download paper

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    Full description at Econpapers || Download paper

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