PubMatic will be supporting The Project X Initiative's European Programmatic TV Initiative Summit (EPTVI) on the 26th of March. The summit will be bringing together leading executives from the media, advertising and technology sectors to discuss the future of programmatic TV in Europe and set out an action plan for the industry. Learn more about the event here: https://lnkd.in/eRK-g5wT
PubMatic
Technology, Information and Internet
Redwood City, CA 342,133 followers
PubMatic (Nasdaq: PUBM) is an independent technology company delivering digital advertising’s supply chain of the future
About us
PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future. PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.
- Website
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https://pubmatic.com/?utm_source=LinkedIn
External link for PubMatic
- Industry
- Technology, Information and Internet
- Company size
- 501-1,000 employees
- Headquarters
- Redwood City, CA
- Type
- Public Company
- Founded
- 2006
- Specialties
- Real-Time Bidding, online advertising, Yield Optimization, Ad Revenue, Sell Side Platform, marketing automation software, mobile advertising, video advertising, in-app advertising, and inventory quality
Locations
Employees at PubMatic
Updates
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Learning and leveling up with Havas Thailand! 🚀 Our team had a fantastic time-sharing programmatic insights with the amazing digital buyers at Havas Thailand. Continuous learning keeps us ahead in the ever-evolving media landscape!
It's a busy week in Havas Thailand. 😌 Our friends, Ruturaj, Felix, and Nirmal from PubMatic stopped by to give our team a Programmatic 101 session. We're committed to continuous learning in an ever-evolving media landscape, and our expert digital buyers had the opportunity to expand their repertoire of technical skills. Also, is it just me, or are partner merch getting cuter and cuter? This PubMatic Mofusand doll is absolutely adorable!
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Join our Tim Willcox on the panel ‘What Advertisers Want’ at this year's New Video Frontiers Main Conference alongside Bobi Carley of ISBA, and moderated by Tim Cross-Kovoor of VideoWeek. This panel will look at recent changes in CTV ad trading, along with key challenges around transparency in bidding and reporting on CTV buys. Register here: https://lnkd.in/eTXFgcR
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Exciting news for mobile publishers! Join us at #PubAcademy Hanoi 2025 on March 6th for an incredible opportunity to learn from mobile leaders in Vietnam. Our expert speaker line-up includes renowned figures in mobile monetization, digital advertising, and emerging technologies. Genelle Hung, Khin Mu Yar Soe, Joseph Lee, Thu Nguyen, Bihao Pan 潘必豪, Lily Truong. They will share invaluable insights on mobile monetization optimization, advertising technology innovation, and brand advertisers' in-app media strategy. Secure your spot today and transform your mobile monetization strategy! We can't wait to see you there! 🚀 Register now: https://lnkd.in/esJBXST5 #Programmatic #MobileAdvertising
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PubMatic‘s Emma Newman and Tim Willcox will be attending IAB UK’s Leadership Summit 2025. The event gathers key decision-makers to share insights and expertise on the digital advertising landscape whilst also hearing from visionary pioneers within the industry. Learn more: https://lnkd.in/eHPA7ZV8
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We're excited to unveil our latest case study with Philo, showcasing how we partnered to enhance CTV ads with transparency, precise targeting and the ever-important brand safety. Together we ensured a seamless transition, with incremental value, for advertisers moving budgets from linear to CTV. Learn more here: https://lnkd.in/erBEmExv
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Our KEN AIHARA discusses the current state of the open internet in Japan and why programmatic advertising must evolve beyond direct deals -- via ExchangeWire Japan: https://lnkd.in/eerajg5D
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Our Mohsin P. will be joining the 'AI and Programmatic Advertising: Friend or Foe' panel at Prebid.org's #PrebidAscent2025 alongside Sigma Software Group's Arjun Arora and Adapex's Debra Fleenor. Moderated by Ronny Linder of Relevant Digital, the panel will explore AI's impact on programmatic advertising. Learn more: https://lnkd.in/euG73XDd
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Our Alena Morris discusses the evolution of CMOs and the important role they play in driving revenue and growth -- via CMO Alliance: https://lnkd.in/dc-XWz-3
The CMO revolution: From cost center to revenue powerhouse
cmoalliance.com
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On Sunday morning, our employees showed up in large numbers, lacing up their running shoes—not just for fitness, but for a greater cause! Together, we made every step count at #MoveAThon, raising funds to support underserved communities while promoting an active lifestyle. Swipe through for some incredible highlights from the challenge! #RunWithPubMatic #PubMaticCares
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