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Do we speak the same language?: design goals and culture clashes in an online forum for young people

Published: 27 June 2015 Publication History

Abstract

This is a case study exploring the social scene created on a newly-developed online service for increasing the study motivation of 16--18-year-old students in vocational education in Finland. The developers wished to motivate participation by the addition of a communal chat space to engender a sense of community on the site. The analysis shows that the students appropriated the communal chat space for uses in line with their prior experience of online interaction, while the developers had based their design on a very different experience. However, the developers were able to respond flexibly to encourage interaction rather than limiting topics of conversation to those desired in the original design. As a result, the communal page could be seen to fulfil some of the expectations of the developers in unexpected ways. The case offers learning points for developers and administrators who wish to create online social spaces with a particular aim.

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Cited By

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  • (2017)In sweet harmony or in bitter discord? How cultural values and stakeholder requirements shape and users read an urban computing technologyAI & SOCIETY10.1007/s00146-017-0724-5Online publication date: 28-Apr-2017

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Reviews

Stewart Mark Godwin

This case study demonstrates how the design goals of an online environment do not fully reflect the actual user experience. The online service, developed by a private company, aims to foster positive attitudes in the everyday lives of 16- to 18-year-old students enrolled in a college of secondary vocational education. The basic premise for the online site is to motivate and encourage students through interactions with fellow students in the online forum. The study collected data throughout the academic year and focused on understanding the interactions taking place between participants. While the number of posts to the forum gives a superficial view of the interactions, the important point is the relationships that develop between students and the forum moderator. Because students were asked to post to the forum, they tended to associate this activity with school. The results from the case study reveal a difference in linguistic and textual elements between students and the moderator, which the designers did not anticipate. These findings highlight the generation gap between the users and the site designers, as digital natives use technology in different ways. Finally, the study demonstrates how a sensitive administrative approach by the moderator can mitigate the negative aspects of a forum controlled by users with different digital experiences and skills. I would recommend this paper to educators involved in moderating online forums for older teenage students in high school and vocational education. Online Computing Reviews Service

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C&T '15: Proceedings of the 7th International Conference on Communities and Technologies
June 2015
167 pages
ISBN:9781450334600
DOI:10.1145/2768545
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than the author(s) must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected].

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Association for Computing Machinery

New York, NY, United States

Publication History

Published: 27 June 2015

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Author Tags

  1. educational tools
  2. nexus analysis
  3. online community
  4. online interaction

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C&T '15
C&T '15: Communities and Technologies 2015
June 27 - 30, 2015
Limerick, Ireland

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Overall Acceptance Rate 80 of 183 submissions, 44%

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  • (2017)In sweet harmony or in bitter discord? How cultural values and stakeholder requirements shape and users read an urban computing technologyAI & SOCIETY10.1007/s00146-017-0724-5Online publication date: 28-Apr-2017

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