Toy Fair

From Transformers Wiki

First held in New York City in February 1903 by the Toy Industry Association, Toy Fair has gone from being a low-key showcase for American toy manufacturers to being one of the most significant events in the global toy market, with the American International Toy Fair eventually being joined by international events such as Spielwarenmesse International Toy Fair Nürnberg in Germany.

Representatives from this very Wiki have been invited by Hasbro to the Collector-Fan Media Day events at multiple Toy Fairs.

1 TFWIKI Toy Fair coverage
2 Notable Toy Fairs
- 2.1 American International Toy Fair
- 2.2 UK Toy Fair
3 References
4 External Links

TFWIKI Toy Fair coverage

Notable Toy Fairs

American International Toy Fair

Toy Fair 1986: In an effort to deceive rival Mattel, Hasbro (in)famously produced a "decoy" pre-Toy Fair catalog that did not include any images of the then-upcoming Jem line so as to make Mattel think that Hasbro had abandoned plans to release it. Many of the Transformers figures are shown in very early prototype stages, with a few being obvious mock-ups.

UK Toy Fair

UK Toy Fair saw the appearance of the "Ultra Force" version of Aero-Bot, the only Go-Bots figure to not see mass release.
UK Toy Fair 2016: In June 2015, ^[1], Hasbro announced that the 2016 dates for Toy Fair, Toy Fair UK, and Toy Fair Nürnberg were so close together that they would have to miss Toy Fair UK 2016 so as to properly tend to the other two.