Meaningful insights.
Smarter marketing.
Better results.
Google Marketing Platform brings together your advertising and analytics to help you make quality customer connections, surface deeper insights and drive better marketing results.
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A smarter platform for better results.
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Deliver faster, smarter marketing.
Built-in intelligence automatically surfaces your most valuable marketing insights so you can act quickly to achieve your goals.
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Gain more control over your investments.
Easily see what parts of your marketing are working and make informed decisions to improve performance – ensuring that you’re delivering quality experiences.
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Understand your audience on a deeper level.
Easily integrate and access your data to gain a deeper understanding of your customers and identify your most valuable audiences.
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Share insights across your team.
Make information and insights accessible to your entire enterprise so teams can work better together.
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Deliver faster, smarter marketing.
Built-in intelligence automatically surfaces your most valuable marketing insights so you can act quickly to achieve your goals.
-
Gain more control over your investments.
Easily see what parts of your marketing are working and make informed decisions to improve performance – ensuring that you’re delivering quality experiences.
-
Understand your audience on a deeper level.
Easily integrate and access your data to gain a deeper understanding of your customers and identify your most valuable audiences.
-
Share insights across your team.
Make information and insights accessible to your entire enterprise so teams can work better together.
Powerful solutions, together in one platform.
Display & Video 360
Reach today’s always-connected audiences wherever they are.
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Analytics 360
Use advanced tools to get a deeper understanding of your customers so you can deliver better experiences.
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Search Ads 360
Get real-time data and unified insights for your search campaigns.
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Tag Manager 360
Manage all your tags in one place for a smarter, simpler way to oversee your marketing.
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Campaign Manager 360
Get a complete view of all your digital media campaigns.
Designed to work together.
Google Marketing Platform solutions are built to work together, so you can easily access shared data across products – to deliver better customer experiences.
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Reach the right customers.
Use your data to find new customers across channels.
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Include any data sources.
Import data from your own sources including data from CRM systems, email tools, ad platforms and offline data sources for a more complete view of the customer journey.
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Do more with Google.
Easily connect data from across Google products, including Google Ads and Google Cloud – to quickly uncover insights.
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Reach the right customers.
Use your data to find new customers across channels.
-
Include any data sources.
Import data from your own sources including data from CRM systems, email tools, ad platforms and offline data sources for a more complete view of the customer journey.
-
Do more with Google.
Easily connect data from across Google products, including Google Ads and Google Cloud – to quickly uncover insights.
Supercharge your insights with Google Cloud.
Connect your Google Marketing Platform data with your other valuable data sources to find even deeper insights.
Looking for small-business solutions?
With plenty of free solutions, Google Marketing Platform can help grow businesses of any size.
See solutions